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Monterey Peninsula's Personal Jeweler & Certified Appraiser

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  • about
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Make an alt text for my shopify store, which is https://www.devinejeweler.com/. The maximum characters should be 100
  • about
  • services
    • appraisals
    • private jeweler
    • custom design
    • sell your gold
    • sell your jewelry
    • buy or sell diamonds
    • heirloom repurposing
    • other services
  • diamonds
    • gia certified natural diamonds
    • certified lab grown diamonds
  • bridal
    • Engagement Rings
    • Wedding Bands
  • jewelry
    • Monterey Bay Jewelry Collection
    • Shelly's Favorites
    • Estate & Consignment Jewelry
  • Contact
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Expert jeweler inspecting a stunning pink gemstone with precision tools under a magnifying loupe. Shop fine jewelry at Devine Jeweler.

Behind the Loupe:

Welcome to "Behind the Loupe," a blog by Shelly Devine, Monterey's Private Jeweler. Explore expert insights on jewelry, watches, and appraisals, along with stories from the world of fine gems. Discover the beauty, craftsmanship, and transparency that define my approach to all things precious.
How I Test Scrap Gold in Front of You: Electronic and Acid Testing Explained

How I Test Scrap Gold in Front of You: Electron...

July 9, 2025

Thinking of selling your scrap gold? Watch how I test every piece right in front of you using both electronic and acid testing to verify real karat purity. No guessing,...

How I Test Scrap Gold in Front of You: Electron...

July 9, 2025

Thinking of selling your scrap gold? Watch how I test every piece right in front of you using both electronic and acid testing to verify real karat purity. No guessing,...

Traditional Jeweler vs. Private Jeweler: What’s the Difference? - Devine & Co.

Traditional Jeweler vs. Private Jeweler: What’s...

June 22, 2025

Choosing between a traditional jeweler and a private jeweler can shape your entire jewelry experience. This in-depth guide explores the key differences, including pricing, personalization, CAD jewelry design, and concierge-level...

Traditional Jeweler vs. Private Jeweler: What’s...

June 22, 2025

Choosing between a traditional jeweler and a private jeweler can shape your entire jewelry experience. This in-depth guide explores the key differences, including pricing, personalization, CAD jewelry design, and concierge-level...

💎 FAQ: How U.S. Tariffs Are Impacting Diamonds, Lab‑Grown Stones, Gold & Jewelry in 2025 - Devine & Co.

💎 FAQ: How U.S. Tariffs Are Impacting Diamonds,...

June 18, 2025

In 2025, sweeping U.S. tariffs are reshaping the jewelry market—raising prices on diamonds, gold, and lab-grown stones. This FAQ breaks down what consumers and jewelers need to know about rising...

💎 FAQ: How U.S. Tariffs Are Impacting Diamonds,...

June 18, 2025

In 2025, sweeping U.S. tariffs are reshaping the jewelry market—raising prices on diamonds, gold, and lab-grown stones. This FAQ breaks down what consumers and jewelers need to know about rising...

Custom Jewelry Design - Devine & Co.

Custom Jewelry Design

June 14, 2025

Discover how custom jewelry design can transform your old or inherited pieces into something new, meaningful, and uniquely yours. From affordable premade settings to full CAD renderings and wax approvals,...

Custom Jewelry Design

June 14, 2025

Discover how custom jewelry design can transform your old or inherited pieces into something new, meaningful, and uniquely yours. From affordable premade settings to full CAD renderings and wax approvals,...

My First JCK Las Vegas Jewelry Show: Insights from a Private Jeweler and Certified Appraiser - Devine & Co.

My First JCK Las Vegas Jewelry Show: Insights f...

June 8, 2025

My first time attending the JCK Las Vegas Jewelry Show as a solo certified appraiser and private jeweler was eye-opening, inspiring, and occasionally overwhelming. In this honest recap, I share...

My First JCK Las Vegas Jewelry Show: Insights f...

June 8, 2025

My first time attending the JCK Las Vegas Jewelry Show as a solo certified appraiser and private jeweler was eye-opening, inspiring, and occasionally overwhelming. In this honest recap, I share...

How AI and ChatGPT Are Changing the Jewelry Industry - Devine & Co.

How AI and ChatGPT Are Changing the Jewelry Ind...

June 3, 2025

AI and ChatGPT are reshaping how clients find trusted jewelry professionals, from appraisals to gold buying. In this post, Shelly Devine—Certified Master Appraiser and GIA Graduate Gemologist based in Carmel-by-the-Sea—explores...

How AI and ChatGPT Are Changing the Jewelry Ind...

June 3, 2025

AI and ChatGPT are reshaping how clients find trusted jewelry professionals, from appraisals to gold buying. In this post, Shelly Devine—Certified Master Appraiser and GIA Graduate Gemologist based in Carmel-by-the-Sea—explores...

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Make an alt text for my shopify store, which is https://www.devinejeweler.com/. The maximum characters should be 100
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6th Ave NW btwn Dolores & Lincoln
Patterson Bldg, Suite 6

Mailing: P.O. Box 2572
Carmel-by-the-Sea, CA 93921

Click here to find my office on Google Maps

(831) 200-8100

© 2025, Devine & Co. Private Jeweler
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